VBE Spotlight on: Reign

Reign

Reign was founded by Demond Crump in 2019.

Photo of Demond Crump

Locations/Headquarters: McDonough, GA


Business Accolades: FDA registered, NaVOBA Certified, BBB Accredited with an A+ Rating, Featured in Essence, Featured in Black Enterprise, Featured in NY Weekly, Nominated as a Titan 100

Reign was born in 2019 after Demond and his team saw a need for women and young girls to be comfortable and dry during their monthly cycles. Reign prides theirselves in being an organization that selects the top 100 CEOs in Georgia and surrounding regions. They are on a mission to become a $1 billion per year company. This will be accomplished by having 3 million customers purchasing from Reign monthly. Recently, Reign has implemented an initiative with the local high schools where they are going to be bringing students in to learn about entrepreneurship and have a chance to meet other successful entrepreneurs to inspire their futures.

Learn more about Reign at: www.reignpads.com


About the Business - Comfort is Key

What services do you provide?


"Nobel prize winning material, Graphene infused sanitary napkins and panty liners."


Who are your primary customers?


"Females between the ages of 12 - 90 years old."


When and how did you start your business?


"'We started our business in 2019 because we saw the need for women and young girls to be comfortable and dry during their monthly cycles. While also covering women that are past the cycle stage that wear panty liners daily."


Business Growth Challenges - Growing Through Challenge and Change

What were some of the challenges in starting your business?


"Getting women to understand and get over the fact that a man was the Founder and CEO of this product."


What is the key to the success of your business?


"Delivering a quality product in a timely, consistent fashion."


What lessons learned can you share with people to make their business succeed?


"Believe in your marketing strategy and think outside the box. Many people thought a man being the marketing face of the company would be a bad idea. They didn't realize that would be the most intriguing piece. Here we go almost $15 million later on a $6 product in 3 years."


What pitfalls should they avoid?


"Invest in the company first verses the temptation of taking profits in the beginning to spend on personal consumption."


What other information about you and your business would you like to share with the NaVOBA community?


"Our company is FDA registered, NaVOBA certified, BBB accredited with an A+ rating and recently featured in Essence."



Service information

Branch:


Navy


Service Years:


Four Years


Highest Rank Attained:


E-5


Why did you join the military?


"To travel the world."


Military Occupation:


"Operation Specialist"


Significant Achievements/Experiences:


"Reached the rank of E-5 in 2 years."


Biography/Fun Facts


In 10 years...

"I will be a billionaire."


Favorite TV show is...

"Billions"


"I play Spades to relax."

Connect with NaVOBA on Social:

August 22, 2025
Veteran's Business Enterprise®: Headquarters: San Antonio, TX and Seatlle, WA Year Founded: 2016 # of Employees: 10 Website : www.opensecurity.com Service Overview: Cybersecurity assessment, training and education, expertise and consulting.
By Adam McCarty August 15, 2025
UPCOMING IVMF PROGRAMS & EVENTS Check out which IVMF programs and events are actively taking applications and registrations! Have questions about IVMF? Check out this video , or register for a free virtual consult with enrollment services on September 11th . Military Founders Lab Applications close August 17th! – Formerly the Veterans in Residence, Breaking Barriers in Entrepreneurship (BBiE), and Bunker Build Up (BBU) programs, these three virtual programs are now streamlined and combined into the Military Founders Lab! This ten-week workshop offers access to business tools, resources, mentorship, and a strong peer network. Applications close soon so apply today! IVMF Ambassadors Applications Open August 18th! – Become part of the 2026 IVMF Ambassador cohort! For 12 months, you’ll help veterans and military spouses in your neighborhood access the resources and networks they need to succeed. Add your name to the interest form to get notified when applications open. RSVP for Veteran EDGE 2026 – Fill out the interest form to stay informed about Veteran EDGE 2026 Conference as it happens! Veteran EDGE is a three-day event for growth-stage businesses filled with networking, keynotes, and training. Don’t miss it! EBV applications are OPEN! – Apply now for IVMF’s flagship program ! Entrepreneurship Bootcamp for Veterans combines a 30-day online business fundamentals course with a 9-day residency at one of our eight participating university campuses across the nation. RSVP to Military Entrepreneurship Forum in Williamsburg, VA on October 29 – Join us for a full day featuring insightful panels, fireside chats, breakout sessions, and networking opportunities powered by Fiserv and tailored for entrepreneurs at every stage of their business journey. Register today for this no-cost event! Register for Mission to Marketplace in San Diego on September 30th – Join us and sponsor Amazon for a day of learning and networking opportunities designed to help veteran entrepreneurs in the Philadelphia area connect and grow their businesses. RSVP today!
More Posts